Make the delivery process visible.
This project brings together positioning, design, practical demonstrations and a consultation workflow. It shows how requirements become small, verifiable releases.
Ricky set the business direction and reviewed the website. Implementation, testing and release work used Codex assistance. This is KAISAN’s own site, not a client engagement or an independently audited project.
- Initial scope
- Five core pages and consultation delivery
- Public launch
- September 15, 2026
- Ongoing delivery
- Approved enhancements tracked in Linear
Start with a clear business purpose.
The first brief called for a founder-led consultancy website for small and midsize businesses in Greater Houston. Five core pages explain services, experience, the founder and how to request a consultation. Historical employment results needed accurate attribution and anonymized employers.
Delivery decision
Keep the primary action consistent: request a consultation. Introduce practical demonstrations only when they help a visitor understand the work.
Build a recognizable, reusable identity.
The visual system uses deep navy, cyan and white, with self-hosted Inter, a custom KAISAN wordmark and consistent spacing. Shared components carry navigation, page introductions and consultation links across the site. Photographs are illustrative, not depictions of KAISAN staff or clients.
Delivery decision
Use navy text on cyan controls and white text on navy. Keep brand tokens and structured content together so future updates remain consistent.
Choose a simple delivery model.
The website uses React and TypeScript with static pages published through Sites. Service descriptions, demonstration data and navigation live in structured content files. Formspree handles consultation delivery; the public website does not need a custom inquiry database.
Delivery decision
Separate public content from private reference material. Demonstrations use fictional scenarios and transparent assumptions rather than collecting business data.
Make the interface usable beyond one screen.
The delivery checks cover keyboard operation, visible focus, labeled fields, error messages, narrow layouts and 200% text enlargement. The growing tool library led to grouped navigation with mobile expansion, breadcrumbs and related tools.
Delivery decision
Review screenshots and interactions as well as automated results. Checks used Chromium desktop and mobile emulation; a full screen-reader or physical-device audit has not been performed. This is not a certification of accessibility compliance.
Test the paths that can fail.
Automated checks cover calculations, validation, direct route loading, internal links, image references, canonical URLs and consultation states. Form tests exercise provider rejection, network failure and repeated clicks while blocking real external submissions. The original preview and launch also included real delivery tests that Ricky confirmed in the business inbox.
Delivery decision
Keep an inquiry intact when submission fails, and display success only after the provider accepts it. Publication is followed by public-route and interaction checks.
Connect the backlog, source and release.
Linear records approved scope and acceptance criteria. GitHub preserves version history through branches and pull requests, with automated website checks. Passing checks are reviewed before merging. Sites publication is a separate release step, followed by live verification and a delivery record.
Delivery decision
A merged change is not enough to mark website work Done. The release record links the source revision, test evidence and published version. Private repository and reference material stay private.
Use feedback to shape the next increment.
Early navigation feedback led to direct-page checks. As demonstrations grew, the menu was organized around leadership, modernization and resilience. Calculators distinguish recoverable capacity from cash savings, and scenarios explain their assumptions and limits.
Delivery decision
Show the reasoning behind a result. A useful digital tool helps a visitor make a better next decision and offers a clear path to a conversation.
Bring the same discipline to your next project.
Start with the business outcome, make ownership and tradeoffs explicit, and define what evidence will show that the work is ready.
Discuss a modernization project